REVISED ESTIMATE:
TURFSCAPE LLC
SCITUATE RHODE ISLAND
TRADEWIND MARKETING ESTIMATE 2
Hey Tyler!
Great meeting you and Dan the other day!
We’re working on all of the footage and photos currently - excited to send them over. I wanted to shoot you over a revised plan based on our conversation.
This should be enough to start building a library and capturing the types of projects that you’d like to keep working on.
Brett Marshall
Creative Director
(203)644-5435
TurfScape LLC
OVERVIEW
TRADEWIND will partner with Tyler and the team from TurfScape to develop, create and deploy content to a primarily web facing audience. With a better understanding of the target market and work - we will be primarily focusing on capturing and advancing excavation jobs in Rhode Island while also keeping up with some of the higher-tier landscaping work that TurfScape is completing.
PRICING VALID IF AGREED UPON BY FEBRUARY 28TH
TurfScape Revised Proposal
SOCIAL MEDIA
MANAGEMENT
ON SITE PHOTO/VIDEO + DRONE
MARKETING AUDIT AND STRATEGY
2X POSTS ALL CHANNELS PER WEEK
SOCIAL MEDIA KICKOFF AND STRATEGY MEETING
BRANDING UPDATE AS NEEDED
1-2 SITE SHOOTS/MO
MUST BE COMPLETED ON THE SAME DAY - UP TO 2 HOURS/SITE.
15-20 BRANDING PHOTOS
UP TO 6 VIDEOS CREATED
QUARTERLY MEETINGS
Brand Development/Design
Overall Marketing Strategy
Content Ideation
Dedicated point person/account manager
AD CREATION AND MANAGEMENT
1 AD CREATED PER QUARTER
INCLUDES $100 FACEBOOK AD CREDIT
GRAPHIC DESIGN SERVICES TO CREATE THE ADS
PRICE: $2,500/MO
NEXT 2 MONTHS: $1,250/MO
FIRST MONTH CONTENT AND MEETINGS COMPLIMENTARY
INITIAL CONTRACT IS FOR THREE MONTHS, ONCE CONTRACT IS SIGNED WE PROVIDE YOU WITH YOUR FIRST FREE SHOOT AND SCHEDULE YOUR KICKOFF MEETINGS TO RAMP UP CREATION. IF YOU ARE NOT SATISFIED AFTER 3 MONTHS ALL CONTENT WILL BE TURNED OVER TO YOU. IF YOU WOULD LIKE TO CHANGE OUR SERVICE OFFERING PACKAGE TO A DIFFERENT TIER OR A NEW ARRANGEMENT AFTER 3 MONTHS, WE CAN ALSO ACCOMMODATE THAT.
TIMELINE
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Boost company brand presence and audience recognition by identifying key differentiators and generating high quality visual and written content that re-enforces what makes you stand out.
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Using Tradewind’s content creation specialists, we will agree upon a content-capture schedule to generate regular high-quality media utilizing top of the line photo, video, and . We will also indicate an out-of-schedule shoot cost in the event that additional shooting is required.
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After a thorough web audit we will determine whether your current website needs additional pages or if we can augment your current website with new content. In the quote below we will indicate what we believe a rough estimate of this work will look like based on our initial understanding of your needs.
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With a dedicated Tradewind Social Media Specialist, you will have a true social media partner who will work with you every step of the way to craft your messaging on each of your targeted social media channel.
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Generating optimized written and visual content, we will identify your audience’s target keywords and searches and develop content to ensure that when someone searches for your service, you become the best option.
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If a tree falls in the forest… to drive leads and sales, we will work to first create compelling content - then we will help make sure that everyone in your target sales range will see it.
GOALS
MONTH 1 (FEBRUARY) - FREE
1. COMPLIMENTARY SHOOT
2. DISCOVERY/PLANNING MEETING
3. FIRST PHOTO + VIDEOS ONLINE
4. SOCIAL AND WEB ONBOARDING
SIGNED CONTRACT - MONTH 2 + 3 (MARCH, APRIL) - 1/2 PRICE
1. ADS MEETING
2. BRANDING DESIGN
3. WEB/ADS/SOCIAL AUDIT
MONTH 4 (MAY) - REVIEW - FULL PRICE
1. SOCIAL MEDIA FULL STEAM
2. ADS FULL STEAM
3. WEB ANALYSIS COMPLETE
4. CONTENT CREATION FULL STEAM
5. QUARTERLY CONTENT MEETINGS
BRAND/SHOOT EXAMPLES
ADVERTISING EXAMPLES
FIND OUT MORE ABOUT TRADEWIND…
BRETT (Owner)
Can help you with marketing & content strategy. Can also be found in the field from time to time.
STEVE (Operations Director)
Is your go-to person for all day to day operations. Scheduling teams, managing projects, and making sure everything hits on time is Steve’s job.
GABBY (Photographer)
Usually found taking that awesome sunrise shot, Gabby has spent a couple years with the team putting on his boots and making sure that he’s in the right place at the right time (with a high speed shutter)
DAWN (Social Media Manager)
Onboarding new clients and developing brand voice across all channels is Dawn’s strong suit. She’ll help your posts get scheduled on time & looking their best.
TAYLOR (Content Creation Lead)
Taylor is on site more than most, helping clients capture their biggest projects from Pennsylvania to New York City. Taylor will probably also somehow get an interview & belly laugh out of your most stand-offish employee
SAM (Account Manager)
Makes sure we’re holding up our end of the bargain, and providing our best services is what Sam spends his day doing.
WHY TRADEWIND?
NEW ENGLAND LOCAL
WE’RE HERE IN NEW ENGLAND. NO FLIGHTS. NO MONTHS OUT TO SCHEDULE. WE TALK AT THE BEGINNING OF EVERY MONTH AND OUTLINE A SHOOT SCHEDULE. THEN OUR TEAM OF NEW ENGLAND BASED CREATORS GETS THERE… EVEN IN A BLIZZARD
We know there are other options out there. We might not even be the best one overall. But we want to be the best one for whoever we partner with
INDUSTRY TRUSTED
WE’RE NOT POINT-AND-SHOOT. WE’RE TRUSTED TO MANAGE OUR BUSINESS AT EVERY LEVEL. FROM HELPING UCANE WITH #INVESTINWATERMA, TO CAPTURING THE DOOSAN DD100 LAUNCH IN NORTH AMERICA FOR 2RM, WE’RE HERE TO WALK & TALK THE SAME WAY.
NOT YOUR COUSIN
WE HAVE AN OFFICE, GET PAID SALARIES, AND DO THE WORK WHEN WE’RE ASKED TO BE SOMEWHERE. WE’RE NOT YOUR OPERATOR ASKING FOR DOWN TIME TO TRY TO FIGURE OUT HOW TO FLY A DRONE - WE’RE A PROFESSIONAL MARKETING COMPANY.
LONG TERM PARTNER
WHILE WE CAN HELP WITH SINGLE-SITE CREATION, WE’RE DESIGNED TO BE A PARTNER THAT GROWS WITH YOU. CAPTURING CONTENT, RE-TOOLING IT, AND GETTING THE MESSAGE CLEARER AND MORE EFFECTIVE AS WE PICK UP STEAM.
WE BRING BACKUP
TRADEWIND IS A FAST GROWING CONSTRUCTION MEDIA PARTNER BACKED BY ONE OF NEW HAMPSHIRE’S COOLEST VISUAL-FIRST MARKETING AGENCIES - WINDWOOD. WHILE WINDWOOD WORKS WITH BIG BRANDS LIKE STONYFIELD, TIMBERLAND, AND TITLE BOXING - WE WORK WITH BIG MOVERS LIKE W. L. FRENCH, C. C. CONSTRUCTION, AND ONYX CORPORATION.
BUT WHAT DOES THAT MEAN FOR OUR CLIENTS?
WHEN WE SIT DOWN TO BRAINSTORM, YOUR COMPETITORS HEAR THE THUNDER.
FIND OUT MORE…
ARE THE VIDEOS EVEN THAT GOOD?
YOU DIDN’T HAVE TO ASK IT LIKE THAT, BUT YES.
ARE YOU THE COMPANY THAT FILMED THAT ZAKIM BRIDGE CONVOY FOR FRENCH?
TWO YEARS OF PLANNING, ALL LEGAL, 50 PARTICIPANTS, 10 CREW MEMBERS. YEP.
A FEW OF OUR PARTNERS
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W. L. FRENCH EXCAVATING
Our first client. The ones who took a chance on a small, upstart videographer. Now proudly partnered for 5 years we guide W. L. French’s overall marketing strategy.
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ONYX CORPORATION
Landscape design, landscape construction, aggregate, construction… Onyx has a lot going for it. We’ve been tasked with capturing and sharing everything that’s going on.
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LEI CORPORATION
When one of New England’s largest Landscaping and Snow removal companies needs help hiring for the winter season, we answer.
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EAST COAST CONSTRUCTION
A Rhode Island based company with over 35 years of experience looking to show off their work like no one else can. We’re helping them create content, manage their social, and our website is coming out in February 2023
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DUBNER CORP.
Expanding our range to the New York Metro Area, Stephen Dubner Landscaping has challenged us to help them develop and deploy a new brand. (Completion March 2023)
