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PROPOSAL:

LIGHTHOUSE CONTRACTING GROUP

GILFORD | NEW HAMPSHIRE

UPDATED CONTENT PARTNERSHIP

FULL MANAGEMENT

STRATEGY

  • Quarterly direction meetings to discuss needs and goals

    • Brand Development/Design

    • Overall Marketing Strategy

    • Content Ideation

    • Dedicated point person/account manager

  • Monthly social meetings to assess progress and where adjustments may need to be made

  • Six Month content creation/release plan

  • Assessment and market research of other similar + competing brands/companies as needed

With this partnership plan we will be working to develop content to keep you top of mind via your online presence. We will create content, manage your social channels as well as manage and update your advertising all in one. With this plan we also offer a 15% total discount on our partner businesses Capitol Copy (Business Cards, Brochures, Company Branded Merchandise, Tradeshow Materials) and Eastman Screen Printing (Professional Apparel, uniforms, etc.)

CONTENT CREATION

  • Half Day Per Month (Photo/Drone/Video)

    • Types of content generated:

      • Company/Team focused videos

      • Site update videos

      • Reels/Stories

      • 20-30 photos/month

  • Two Full-Team Shoots Per Year

    • Types of Content Generated

      • About Us Videos

      • Client Testimonials

  • Deliverables based off of content plan/strategy

    Benefit: Continuous new content, strategy behind creation, ability to quickly adapt to seasonal changes/new projects.

ADS MANAGEMENT

  • ONE AD CREATED EVERY 6 MONTHS

    • GOOGLE/INSTAGRAM/FACEBOOK

SOCIAL MEDIA MANAGEMENT

  1. LINKEDIN

    • 2 Posts Per Week

  2. INSTAGRAM

    • 2 - 3 Posts Per Week

    • 3 to 4 Stories Per Week

  3. FACEBOOK

    • 2 - 3 Posts Per Week

  4. YOUTUBE

    • Fully Managed

SERVICES INCLUDED

  • Scheduling - post planning, outlining, calendar scheduling, content strategy

  • File Management - keeping all files created by Tradewind together and organized

  1. Editing

    • As needed for indicated post creation

    • Up to 10 hours of re-editing/Editing your provided content

  2. Graphic Design

    • As needed for holiday posts, giveaway posts, special announcement posts, hiring posts

  3. Content Writing

    • As needed for all posts included in above posts outlined

PARTNERSHIP PRICING

$5,000/mo

NOTE: Our initial contract will be a three month trial contract as we get to know each other/develop trust and a relationship.

Additionally, once the initial contract has been agreed on; Tradewind will provide a single site shoot at no cost to get the client oriented on our systems and processes and to kickstart our partnership.

INDIVIDUAL PRICING

CONTENT CREATION

Each of the following is a “typical” output for what we can accomplish in the timeframe provided. Additional travel between sites, more in-depth photo and video work, or larger sites with multiple deliverables expected may change what our deliverable mission is. These are guideline prices, we would appreciate an email or phonecall before booking individual shoots so we can accurately estimate and allocate resources. Shoots that require additional crew for audio/lighting (testimonials, etc. incur additional costs.

HALF DAY SHOOT
(Up to two finished sites, or a more in depth finish site shoot/update)

2-3 Site Videos
2-3 (15-30 Second) Social Cuts
20-30 Edited Photos

$1,850

FULL DAY SHOOT

Up to 4 Site Videos
4 Social Cuts
40-60 Edited Photos

$2,450

SINGLE SITE SHOOT
(Finished work, site update)

One Site Video
One 15-30 Second Social Cut
15-20 Edited Photos

$1,350

SINGLE AD

LinkedIn, Facebook, Instagram OR Google

Craft Message
Develop Test Ads
Determine Measurements of Success and Set Up Tracking
Launch Ads
Track & Analyze Performance

SINGLE AD WITH LANDING PAGE

LinkedIn, Facebook, Instagram OR Google

Craft Message
Build Landing Page
Develop Test Ads
Determine Measurements of Success and Set Up Tracking
Launch Ads
Track & Analyze Performance

FULL CAMPAIGN

LinkedIn, Facebook, Instagram and Google

Craft Platform Specific Messaging
Build Multiple Landing Pages
Develop Test Ads
Determine Measurements of Success and Set Up Tracking
Launch Ads
Track & Analyze Performance

AD MANAGEMENT

(Ad typically managed for 30 days)

$500

$1,500

$3,000+

WEB DESIGN EXAMPLES

For future reference we wanted to include a few of our recently completed website projects. We can discuss web updates further when/if appropriate down the line!