PROPOSAL:
JARMOC CONSTRUCTION
ENFIELD CONNECTICUT
TRADEWIND MARKETING
Hey Pat and Jarmoc Construction Team!
Great to chat with you this week and to learn more about your goals with Jarmoc Construction! We are excited to share this proposal with you after our conversation.
Below is our recommended package based off our conversation, with some alternate options as well. All partnership packages will help Jarmoc Construction and Transport build an online and digital presence that will showcase capability and equipment with a focus on generating sales leads.
Let’s schedule a call to run through all of the options once you’ve had a chance to review!
Jason Blades
Operations Manager
978-766-1168
JARMOC CONSTRUCTION
BRAND/SHOOT EXAMPLES
COMPANY EXAMPLES
CONSTRUCTION MARKETING SIMPLIFIED
PARTNERSHIP OPTIONS
Our branding partnerships are intended to be a simple ongoing marketing engine for your company. It is our goal to develop your unique brand voice and position you in your target market uniquely to boost your image and differentiate you from your competitors. We aren’t here to charge you for what you don’t want. Our hope is that one fo these options will fit your needs - though we are OPEN to changing any and all pricing to fit what would work with your budget/content needs.
RECOMMENDED PARTNERSHIP
STRATEGY
Quarterly direction meetings to discuss needs and goals (i.e. content brainstorm, website changes, social media direction, etc.)
Brand Development/Design
Overall Marketing Strategy
Content Ideation
Dedicated point person/account manager
Monthly meetings to asses progress and where adjustments may need to be made
6 month content creation/release plan
Assessment and market research of other similar + competing brands/companies
6 month Reporting on:
Organic Traffic
Outcomes (forms filled out, telephone clicks, directions)
Backlinks
SEO Stats
With this partnership plan we will be working hand in hand to develop and deploy content to keep you top of mind via your online presence. We will create content, manage your social channels as well as create and launch monthly ads to drive new traffic to your business.
CONTENT CREATION
Half Day Per Month (Photo/Drone/Video)
Types of content generated:
Company/Team focused videos
Site update videos
Reels/Stories
20-30 photos/month
Deliverables based off of content plan/strategy
Benefit: Continuous new content, strategy behind creation, ability to quickly adapt to seasonal changes/new projects.
SOCIAL MEDIA MANAGEMENT
LINKEDIN
2 Posts Per Week
INSTAGRAM
Up to 3 Posts Per Week
Up to 3 Stories Per Week
FACEBOOK
Up to 3 Posts Per Week
SERVICES INCLUDED
Scheduling - post planning, outlining, calendar scheduling, content strategy
File Management - keeping all files created by Windwood together and organized
Editing
As needed for indicated post creation
Re-Editing footage shot by Windwood for posting
Graphic Design
As needed for holiday posts, giveaway posts, special announcement posts, hiring posts
Content Writing
As needed for all posts included in above posts outlined
AD CREATION/MANAGEMENT
Monthly Single Ad Creation
LinkedIn, Facebook, Instagram and Google Focused
Craft Message
Develop Test Ads
Determine Measurements of Success and Set Up Tracking
Launch Ads
Track & Analyze Performance
Stay Within Monthly Ad Spend Budget
(WITH A MINIMUM AD SPEND OF $500/mo)
WEB MAINTENANCE
Regular 6 month meetings to discuss web strategy.
Content updated every quarter (Appx. 10 hours dedicated)
1 new landing page/offer per quarter
Site Maintenance/Repairs as Needed
Dedicated Hosting Through Kinsta
Automatic Version Updating/Backups
PARTNERSHIP PRICING
$5,000/mo
NOTE: Our initial contract will be a three month trial contract as we get to know each other/develop trust and a relationship.
During the initial first month we will be adding an extra half shoot day at no extra cost to begin filling out your content plan. This will be the kickstart needed to get things moving from day one!
OPTION TWO - GROWTH
With this partnership plan we will be working to co-develop content to keep you top of mind via your online presence. While Tradewind will help create ads/high quality content and help guide your social media, you will also be hands-on in the creation process. Together we will create content, manage your social channels as needed and create and run a quarterly digital ad to drive traffic to your business.
CONTENT CREATION
Single Site Shoot (Photo/Drone/Video)
Types of content generated:
Company/Team focused videos
Site update videos
Reels/Stories
10-20 photos
Deliverables based off of content plan/strategy
Benefit: Continuous new content, strategy behind creation, ability to quickly adapt to seasonal changes/new projects.
SOCIAL MEDIA MANAGEMENT
INSTAGRAM
Up to 2 Posts Per Week
Up to 2 Stories Per Week
FACEBOOK
Up to 2 Posts Per Week
SERVICES INCLUDED
Scheduling - post planning, outlining, calendar scheduling, content strategy
File Management - keeping all files created by Tradewind together and organized
Editing
As needed for indicated post creation
Re-Editing footage shot by Tradewind for posting
Graphic Design
As needed for holiday posts, giveaway posts, special announcement posts, hiring posts
Content Writing
As needed for all posts included in above posts outlined
AD CREATION/MANAGEMENT
Quarterly Ad Creation (1 ad per quarter)
LinkedIn, Facebook, Instagram and Google Focused
Craft Message
Develop Test Ads
Determine Measurements of Success and Set Up Tracking
Launch Ads
Track & Analyze Performance
Stay Within Monthly Ad Spend Budget
(WITH A MINIMUM AD SPEND OF $500/mo)
GROWTH PARTNERSHIP PRICING
$3,750/mo
NOTE: Our initial contract will be a three month trial contract as we get to know each other/develop trust and a relationship.
THREE - ENTERPRISE
STRATEGY
Monthly account managed direction meetings to discuss needs and goals (i.e. content brainstorm, website changes, social media direction, etc.)
Brand Development/Design
Overall Marketing Strategy
Content Ideation
Dedicated point person/account manager
Monthly meetings to asses progress and where adjustments may need to be made
Quarterly content creation/release plan
Assessment and market research of other similar + competing brands/companies
Quarterly Reporting on:
Organic Traffic
Outcomes (forms filled out, telephone clicks, directions)
Backlinks
SEO Stats
With this partnership plan we will be expanding on the services listed above to include an additional half day of content creation, more frequent social media posting, monthly ad creation/management and web maintenance. The web maintenance addition will allow for pages to be updated regularly with fresh content as well as building out new pages to highlight newly completed projects, service offerings and updates.
The increase in shooting and social posting will allow for the ability to reach a much larger audience. The monthly multi ad creation will drive more traffic to the business as we will be able to apply more focus to different campaigns.
CONTENT CREATION
One full day shoot per month (or two half days)(Photo/Drone/Video)
Types of content generated:
Company/Team focused videos
Site update videos
Reels/Stories
40-60 photos/month
Deliverables based off of content plan/strategy
Benefit: Continuous new content, strategy behind creation, ability to quickly adapt to seasonal changes/new projects.
SOCIAL MEDIA MANAGEMENT
LINKEDIN
3 Posts Per Week
INSTAGRAM
Up to 5 Posts Per Week
Up to 5 Stories Per Week
FACEBOOK
Up to 5 Posts Per Week
SERVICES INCLUDED
Scheduling - post planning, outlining, calendar scheduling, content strategy
File Management - keeping all files created by Tradewind together and organized
Editing
As needed for indicated post creation
Re-Editing footage shot by Tradewind for posting
Graphic Design
As needed for holiday posts, giveaway posts, special announcement posts, hiring posts
Content Writing
As needed for all posts included in above posts outlined
AD CREATION/MANAGEMENT
Monthly Multi Ad Creation
LinkedIn, Facebook, Instagram and Google Focused
Craft Message
Develop Test Ads
Determine Measurements of Success and Set Up Tracking
Launch Ads
Track & Analyze Performance
Stay Within Monthly Ad Spend Budget
(WITH A MINIMUM AD SPEND OF $1,000)
WEB REBUILD & MAINTENANCE
WITH THIS PLAN YOU RECEIVE A FULL WEB REDESIGN AND BUILD DURING THE INITIAL 6 MONTHS OF YOUR CONTRACT.
Dedicated monthly strategy meeting to discuss immediate needs/long term strategy.
WEB MAINTENANCE:
Project Pages and Galleries up to Date
25 hours of Website Maintenance/quarter
Create Landing Pages 1/MO
SEO Researched Blogs of Completed Jobs 1/MO
Site Maintenance/Repairs as Needed
Dedicated Hosting Through Kinsta
Website Backups Every Month
Automatic Version Updating
ENTERPRISE PARTNERSHIP PRICING
$8,500/mo
NOTE: Our initial contract will be a six month trial contract as we get to know each other/develop trust and a relationship.
During the initial first month we will be adding an extra full shoot day to begin filling out your content plan. This will be the kickstart needed to get things moving from day one.
INDIVIDUAL OFFER PRICING
GROWTH
SOCIAL CHANNELS
INSTAGRAM
1 to 2 Posts Per Week
1 to 2 Stories Per Week
FACEBOOK
1 to 2 Posts Per Week
SERVICES INCLUDED
Scheduling
post planning, outlining, calendar scheduling, content strategy
File Management
keeping all files created by Tradewind together and organized
Editing
As needed for indicated post creation
Graphic Design
As needed for holiday posts, giveaway posts, special announcement posts, hiring posts
Content Writing
As needed for all posts included in above posts outlined
CONTENT CREATION
HALF DAY SHOOT
2-3 (30 Second) Site Videos
2-3 (15 Second) Social Cuts
20-30 Edited Photos
$3,000
FULL DAY SHOOT
4-6 (30 Second) Site Videos
4-6 (15 Second) Social Cuts
40-60 Edited Photos
$5,000
SINGLE SITE SHOOT
30 Second Site Video
15 Second Social Cut
10-15 Edited Photos
$1,500
ADVANCED
SOCIAL CHANNELS
LINKEDIN
2 Posts Per Week
INSTAGRAM
Up to 3 Posts Per Week
Up to 3 Stories Per Week
FACEBOOK
Up to 3 Posts Per Week
SERVICES INCLUDED
Scheduling
Post planning, outlining, calendar scheduling, content strategy
File Management
Keeping all files created by Tradewind together and organized
Editing
As needed for indicated post creation
Re-Editing footage shot by Tradewind for posting
Graphic Design
As needed for holiday posts, giveaway posts, special announcement posts, hiring posts
Content Writing
As needed for all posts included in above posts outlined
ENTERPRISE
SOCIAL CHANNELS
LINKEDIN
3 Posts Per week
INSTAGRAM
Up to 5 Posts Per Week
Up to 5 Stories Per Week
FACEBOOK
Up to 5 Posts Per Week
SERVICES INCLUDED
Scheduling
Post planning, outlining, calendar scheduling, content strategy
File Management
Keeping all files created by Tradewind together and organized
Editing
As needed for indicated post creation
Re-Editing footage shot by Tradewind for posting
Graphic Design
As needed for holiday posts, giveaway posts, special announcement posts, hiring posts
Content Writing
As needed for all posts included in above posts outlined
SHOOT AD ONS
TWO INTERVIEWS
Two (30 Second) Interview Videos
Two (15 Second) Social Cut
+$800
FOUR INTERVIEWS
Four (30 Second) Interview Videos
Four (15 Second) Social Cut
$1,200
SINGLE INTERVIEW
30 Second Interview Video
15 Second Social Cut
+$500
Must Be Paired With Shoot Option From Above
SOCIAL MEDIA
$1,500
$2,250
$3,000
SINGLE AD
LinkedIn, Facebook, Instagram OR Google
Craft Message
Develop Test Ads
Determine Measurements of Success and Set Up Tracking
Launch Ads
Track & Analyze Performance
SINGLE AD WITH LANDING PAGE
LinkedIn, Facebook, Instagram OR Google
Craft Message
Build Landing Page
Develop Test Ads
Determine Measurements of Success and Set Up Tracking
Launch Ads
Track & Analyze Performance
FULL CAMPAIGN
LinkedIn, Facebook, Instagram and Google
Craft Platform Specific Messaging
Build Multiple Landing Pages
Develop Test Ads
Determine Measurements of Success and Set Up Tracking
Launch Ads
Track & Analyze Performance
AD MANAGEMENT
$1,500
$3,000
$5,000+
Monthly Pricing
Monthly Pricing
Monthly Pricing
FIND OUT MORE ABOUT TRADEWIND…
BRETT (Owner)
Can help you with marketing & content strategy. Can also be found in the field from time to time.
STEVE (Operations Director)
Is your go-to person for all day to day operations. Scheduling teams, managing projects, and making sure everything hits on time is Steve’s job.
GABBY (Photographer)
Usually found taking that awesome sunrise shot, Gabby has spent a couple years with the team putting on his boots and making sure that he’s in the right place at the right time (with a high speed shutter)
DAWN (Social Media Manager)
Onboarding new clients and developing brand voice across all channels is Dawn’s strong suit. She’ll help your posts get scheduled on time & looking their best.
TAYLOR (Content Creation Lead)
Taylor is on site more than most, helping clients capture their biggest projects from Pennsylvania to New York City. Taylor will probably also somehow get an interview & belly laugh out of your most stand-offish employee
SAM (Account Manager)
Makes sure we’re holding up our end of the bargain, and providing our best services is what Sam spends his day doing.
WHY TRADEWIND?
NEW ENGLAND LOCAL
WE’RE HERE IN NEW ENGLAND. NO FLIGHTS. NO MONTHS OUT TO SCHEDULE. WE TALK AT THE BEGINNING OF EVERY MONTH AND OUTLINE A SHOOT SCHEDULE. THEN OUR TEAM OF NEW ENGLAND BASED CREATORS GETS THERE… EVEN IN A BLIZZARD
We know there are other options out there. We might not even be the best one overall. But we want to be the best one for whoever we partner with
INDUSTRY TRUSTED
WE’RE NOT POINT-AND-SHOOT. WE’RE TRUSTED TO MANAGE OUR BUSINESS AT EVERY LEVEL. FROM HELPING UCANE WITH #INVESTINWATERMA, TO CAPTURING THE DOOSAN DD100 LAUNCH IN NORTH AMERICA FOR 2RM, WE’RE HERE TO WALK & TALK THE SAME WAY.
NOT YOUR COUSIN
WE HAVE AN OFFICE, GET PAID SALARIES, AND DO THE WORK WHEN WE’RE ASKED TO BE SOMEWHERE. WE’RE NOT YOUR OPERATOR ASKING FOR DOWN TIME TO TRY TO FIGURE OUT HOW TO FLY A DRONE - WE’RE A PROFESSIONAL MARKETING COMPANY.
LONG TERM PARTNER
WHILE WE CAN HELP WITH SINGLE-SITE CREATION, WE’RE DESIGNED TO BE A PARTNER THAT GROWS WITH YOU. CAPTURING CONTENT, RE-TOOLING IT, AND GETTING THE MESSAGE CLEARER AND MORE EFFECTIVE AS WE PICK UP STEAM.
WE BRING BACKUP
TRADEWIND IS A FAST GROWING CONSTRUCTION MEDIA PARTNER BACKED BY ONE OF NEW HAMPSHIRE’S COOLEST VISUAL-FIRST MARKETING AGENCIES - WINDWOOD. WHILE WINDWOOD WORKS WITH BIG BRANDS LIKE STONYFIELD, TIMBERLAND, AND TITLE BOXING - WE WORK WITH BIG MOVERS LIKE W. L. FRENCH, C. C. CONSTRUCTION, AND ONYX CORPORATION.
BUT WHAT DOES THAT MEAN FOR OUR CLIENTS?
WHEN WE SIT DOWN TO BRAINSTORM, YOUR COMPETITORS HEAR THE THUNDER.
FIND OUT MORE…
ARE THE VIDEOS EVEN THAT GOOD?
YOU DIDN’T HAVE TO ASK IT LIKE THAT, BUT YES.
ARE YOU THE COMPANY THAT FILMED THAT ZAKIM BRIDGE CONVOY FOR FRENCH?
TWO YEARS OF PLANNING, ALL LEGAL, 50 PARTICIPANTS, 10 CREW MEMBERS. YEP.
A FEW OF OUR PARTNERS
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W. L. FRENCH EXCAVATING
Our first client. The ones who took a chance on a small, upstart videographer. Now proudly partnered for 5 years we guide W. L. French’s overall marketing strategy.
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ONYX CORPORATION
Landscape design, landscape construction, aggregate, construction… Onyx has a lot going for it. We’ve been tasked with capturing and sharing everything that’s going on.
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LEI CORPORATION
When one of New England’s largest Landscaping and Snow removal companies needs help hiring for the winter season, we answer.
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EAST COAST CONSTRUCTION
A Rhode Island based company with over 35 years of experience looking to show off their work like no one else can. We’re helping them create content, manage their social, and our website is coming out in February 2023
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DUBNER CORP.
Expanding our range to the New York Metro Area, Stephen Dubner Landscaping has challenged us to help them develop and deploy a new brand. (Completion March 2023)
